The Insights tag allows you to track conversions from LinkedIn marketing campaigns in the same way that the Facebook Pixel does for Facebook marketing campaigns, and adding it to a website is just as easy: simply paste in the LinkedIn Partner ID and click Connect.
Adam Thomlinson
You can now add a LinkedIn Insights tag to their site through the Settings panel.
The Insights tag allows you to track conversions from LinkedIn marketing campaigns in the same way that the Facebook Pixel does for Facebook marketing campaigns, and adding it to a website is just as easy: simply paste in the LinkedIn Partner ID and click Connect.
> Go to 'Using LinkedIn Insight' support article