Marketing FAQs

Why do I need a website?
Having a professional online presence is essential for modern day businesses. 77% of UK adults now research and buy goods and services online, so a website ...
Mon, 11 Sep, 2017 at 1:07 PM
What is search engine optimisation?
Search engine optimisation, or SEO, is the process of optimising your website so that it ranks well in search engines such as Google and Bing. You can find ...
Mon, 11 Sep, 2017 at 1:08 PM
What is a call to action?
A call to action, or CTA, is a piece of content on your website that prompts your visitors to complete an action – for example: ‘Subscribe’, ‘Add to basket’...
Mon, 11 Sep, 2017 at 1:08 PM
How do I measure my website's performance?
All it’seeze websites come with a built-in statistics panel, which makes it easy for you to track how people are finding your site, which pages work best at...
Mon, 11 Sep, 2017 at 1:09 PM
Do I need to use other marketing methods if I have a website?
Yes – having a website is key, but there are lots of other ways to reach potential customers that you should consider incorporating into a marketing strateg...
Mon, 11 Sep, 2017 at 1:09 PM
Should I use social media to market my business?
Social media is a popular online marketing method, and may be useful for your business to help you reach a wider audience, engage your customers, build your...
Mon, 11 Sep, 2017 at 1:10 PM
Do I need a blog on my website?
Blogging is another great way to market your business on the web. By publishing regular blog posts full of quality content, over time you will be able incre...
Mon, 11 Sep, 2017 at 1:10 PM